TEXSOM Conference 2027

Connect with key wine trade professionals from across the US.

The TEXSOM Conference, held annually in Dallas in late August, is Wine Australia’s key education sponsorship in the US. 

Wine Australia’s sponsored lunch is one of the largest offered each year at the conference (it drew 118 attendees in 2026), and along with the Sommer Camp (volunteer) dinner we sponsor, is a unique opportunity to provide high-quality education to wine trade professionals from across the US. 

TEXSOM’s Expo Trade Tasting sessions also encourage discovery and education, and Wine Australia will showcase up to 24 wines on Expo tables across two evenings. The North America team will be working on planning for TEXSOM in early 2027, determining the themes we will profile in next year’s conference, and seeking expressions of interest for the Expo tables. This is a great opportunity to get wines in front of this very influential audience of sommeliers and key industry experts. 

Participating wineries need to be in distribution in the US, but wine can be shipped directly to TEXSOM by your importer, so wines do not need to be in distribution in Texas.

Check back in February/March 2027 for further details and to submit your expressions of interest.

Contact

For further information, please email [email protected].